Calorie Tracker Guide · 2026-11-14
Verdict
Lose It! – Calorie Counter is listed at $21.99 a month and Simple: AI Weight Loss Coach at $14.99 a month. Lose It! – Calorie Counter is marked for Audio logging, Barcode scanner. Simple: AI Weight Loss Coach is not. Simple: AI Weight Loss Coach is marked for Coach connection. Lose It! – Calorie Counter is not. Editorial scores are 8.1 for Lose It! – Calorie Counter and 9 for Simple: AI Weight Loss Coach, on a 10-point scale. That score is not the store rating. Lose It! – Calorie Counter is filed for Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake.. Simple: AI Weight Loss Coach is filed for Fasting Beginners — Ideal for those new to intermittent fasting needing guidance..
Price
Lose It! – Calorie Counter: Free · 10 in-app purchase option(s).
Simple: AI Weight Loss Coach: Free · 7 in-app purchase option(s).
Monthly figure: Lose It! – Calorie Counter $21.99, Simple: AI Weight Loss Coach $14.99.
Yearly figure: Lose It! – Calorie Counter $79.99, Simple: AI Weight Loss Coach $59.99.
Features that differ
Audio logging: only Lose It! – Calorie Counter is marked available. Premium feature, 'AI Voice' allows logging meals by speaking. Screenshot 5 demonstrates this.
Barcode scanner: only Lose It! – Calorie Counter is marked available.
Coach connection: only Simple: AI Weight Loss Coach is marked available. AI-driven coaching via Avo.
Fit
Lose It! – Calorie Counter is filed for Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake.; Users seeking comprehensive food logging — With multiple convenient logging methods including barcode scanning, photo recognition, and voice input, it caters to various preferences for quick and accurate meal entry.; Those needing accountability and community — Features like community support, goal setting, and logging streaks help users stay motivated and consistent with their diet and exercise plans..
Simple: AI Weight Loss Coach is filed for Fasting Beginners — Ideal for those new to intermittent fasting needing guidance.; Habit Seekers — Best for users who need gamified accountability to stay consistent..
Where the scores differ
Pricing value: Lose It! – Calorie Counter 5.2, Simple: AI Weight Loss Coach 6.5. Lose It! – Calorie Counter: 10 - annualised price $79.99/15 (+0.5 if free trial). Simple: AI Weight Loss Coach: 10 - annualised price $59.99/15 (+0.5 if free trial).
Feature depth: Lose It! – Calorie Counter 10, Simple: AI Weight Loss Coach 9.7. Lose It! – Calorie Counter: Quality-weighted share of tracked features available (excellent 1.0 .. poor 0.2), x1.6, capped at 10. Simple: AI Weight Loss Coach: Quality-weighted share of tracked features available (excellent 1.0 .. poor 0.2), x1.6, capped at 10.
User feedback: Lose It! – Calorie Counter 9.1, Simple: AI Weight Loss Coach 8.9. Lose It! – Calorie Counter: Bayesian rating 4.74 (iOS 4.77x784653 + Play 4.60x185089, prior 4.3x200) + review stars sentiment +0.45 over 20 reviews. Simple: AI Weight Loss Coach: Bayesian rating 4.69 (iOS 4.69x411874 + Play 0.00x0, prior 4.3x200) + review stars sentiment +0.75 over 20 reviews.
Maintenance: Lose It! – Calorie Counter 9.5, Simple: AI Weight Loss Coach 9.3. Lose It! – Calorie Counter: Last release 1 days ago (half-life 90d, 70%) + median 5 days between releases (30%). Simple: AI Weight Loss Coach: Last release 2 days ago (half-life 90d, 70%) + median 7 days between releases (30%).
Traction: Lose It! – Calorie Counter 10, Simple: AI Weight Loss Coach 9.4. Lose It! – Calorie Counter: log10 of 969742 total ratings (iOS+Play), 1M ratings = 10. Simple: AI Weight Loss Coach: log10 of 411874 total ratings (iOS+Play), 1M ratings = 10.
Coachability: Lose It! – Calorie Counter 0, Simple: AI Weight Loss Coach 10. Lose It! – Calorie Counter: Best quality of aiCoach / coachConnection features. Simple: AI Weight Loss Coach: Best quality of aiCoach / coachConnection features.
Who should pick which
Choose Lose It! – Calorie Counter if you need Audio logging and Barcode scanner. Choose Simple: AI Weight Loss Coach if you need Coach connection.