Verdict

Lose It! – Calorie Counter scores 8.1 out of 10 in this guide. Method healthier-v1: weighted blend of 9 data-derived sub-scores; see scoring.md. The record files it for Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake.. It is a weak fit for Users unwilling to pay for core features — Many essential and advanced features, along with an ad-free experience, are locked behind a premium subscription, making the free version restrictive..

Who it is for

Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake. Users seeking comprehensive food logging — With multiple convenient logging methods including barcode scanning, photo recognition, and voice input, it caters to various preferences for quick and accurate meal entry. Those needing accountability and community — Features like community support, goal setting, and logging streaks help users stay motivated and consistent with their diet and exercise plans. People tracking multiple health metrics — Premium users can monitor a wide range of health data beyond just calories, including macronutrients, blood pressure, glucose, and sleep cycles.

Price

Monthly: $21.99.

Yearly: $79.99.

Trial: New users can get a 7-day free trial of Premium features, which automatically renews into a paid subscription if not canceled..

What the feature record says

Photo logging is marked available. Quality: good. Coverage: strong. Usefulness: high. Premium feature, 'Snap It' allows logging meals by taking a picture. Reviews indicate it's useful but some wish for editing capabilities. Evidence noted: description screenshots

Audio logging is marked available. Quality: good. Coverage: strong. Usefulness: high. Premium feature, 'AI Voice' allows logging meals by speaking. Screenshot 5 demonstrates this. Evidence noted: description screenshots

Text logging is marked available. Quality: good. Coverage: strong. Usefulness: high. While not explicitly 'AI Text Logging' as a distinct feature, the app's core functionality involves manual text entry for food items, which is a primary logging method. Evidence noted: description reviews

Apple Health is marked available. Quality: good. Coverage: strong. Usefulness: high. Connects with Healthkit for various data, including food, nutrients, blood pressure, glucose, BMI, body fat, sleep, and water. Evidence noted: description web

Macro tracking is marked available. Quality: good. Coverage: strong. Usefulness: high. Premium feature for tracking protein, carbs, fat, and sugar. One review noted an inaccuracy in the macro chart display. Evidence noted: description screenshots

Water tracking is marked available. Quality: fair. Coverage: moderate. Usefulness: medium. Premium feature. Web notes confirm water tracking. A review requested a specific 12 fl oz button, suggesting current options might be limited. Evidence noted: description reviews

Review themes

Users consistently praise the app's ease of use for calorie counting and food tracking, highlighting features like barcode scanning, photo/voice logging, and the ability to repeat meals. Many find it effective for accountability and appreciate the value of lifetime memberships. Significant complaints revolve around intrusive ads, even for premium subscribers, and a restrictive paywall that limits basic functionality in the free version. Users also report app crashes, freezing, and glitches, along with serious concerns regarding data privacy and alleged data selling.

Liked: Ease of use (4 mentions). The app is consistently praised for its intuitive interface and simple navigation, making the process of dieting and tracking easier for users.

Liked: Calorie tracking effectiveness (4 mentions). Users find the calorie counter highly effective and simple, helping them to manage their intake and achieve weight loss goals.

Liked: Convenient logging features (4 mentions). Features like barcode scanning, photo/voice logging, and the 'repeat yesterday's meals' option are highly valued for making food entry quick and efficient.

Disliked: Intrusive ads (4 mentions). Users, including some premium subscribers, report a constant barrage of ads, including GLP1 ads, which interfere with app usage and create a poor experience.

Disliked: Restrictive paywall (5 mentions). The free version is heavily limited, with many basic functions locked behind a paywall, leading to frustration and a perception of unfairness given the app's history.

Disliked: App stability and bugs (3 mentions). Recent updates have introduced issues such as app crashes when editing activity levels, freezing, and glitches in food search results.

Scores

Overall 8.1/10. Confidence on the record is 1.

Accuracy: 8/10. Quality rating of the accuracy feature (5 if unknown).

Pricing value: 5.2/10. 10 - annualised price $79.99/15 (+0.5 if free trial).

Ease of use: 9/10. 5 + 5 x best quality of fast-logging features (AI image/text/audio, barcode).

Feature depth: 10/10. Quality-weighted share of tracked features available (excellent 1.0 .. poor 0.2), x1.6, capped at 10.

Beginner friendliness: 9.4/10. 60% easeOfUse + 40% beginner skill-level fit.

User feedback: 9.1/10. Bayesian rating 4.74 (iOS 4.77x784653 + Play 4.60x185089, prior 4.3x200) + review stars sentiment +0.45 over 20 reviews.

Maintenance: 9.5/10. Last release 1 days ago (half-life 90d, 70%) + median 5 days between releases (30%).

Traction: 10/10. log10 of 969742 total ratings (iOS+Play), 1M ratings = 10.

Coachability: 0/10. Best quality of aiCoach / coachConnection features.

Who should skip it

Skip Lose It! – Calorie Counter if you need Users unwilling to pay for core features — Many essential and advanced features, along with an ad-free experience, are locked behind a premium subscription, making the free version restrictive.; Individuals highly concerned about data privacy — Serious user allegations regarding data selling and issues with privacy settings raise significant concerns for privacy-conscious individuals.; Those requiring precise micronutrient tracking — While strong on macros and calories, the app lacks detailed or easily accessible tracking for specific vitamins and minerals..