Cal Plus - AI Calorie Tracker vs Lose It! – Calorie Counter
Verdict
Cal Plus - AI Calorie Tracker prices as Free · 4 in-app purchase option(s). Lose It! – Calorie Counter prices as Free · 10 in-app purchase option(s). Cal Plus - AI Calorie Tracker is marked for Coach connection. Lose It! – Calorie Counter is not. Lose It! – Calorie Counter is marked for Audio logging, Water tracking, Fasting. Cal Plus - AI Calorie Tracker is not. Editorial scores are 9.1 for Cal Plus - AI Calorie Tracker and 8.1 for Lose It! – Calorie Counter, on a 10-point scale. That score is not the store rating. Cal Plus - AI Calorie Tracker is filed for Calorie & Macro Tracking — Individuals focused on precise calorie and macronutrient tracking using AI-powered food recognition and logging.. Lose It! – Calorie Counter is filed for Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake..
At a glance
| Attribute | ||
|---|---|---|
| Subtitle | Scan Meals & Track Macros | Food Tracker for Weight Loss |
| Developer | Dilsahib Singh Bhatia | FitNow, Inc. |
| App Store rating | 4.82 (1605 reviews) | 4.77 (784653 reviews) |
| Pricing | Free · 4 in-app purchase option(s) | Free · 10 in-app purchase option(s) |
| Trial | No free trial is offered for the ad-free experience; core features are free with ads. | New users can get a 7-day free trial of Premium features, which automatically renews into a paid subscription if not canceled. |
Pricing & trial
| Attribute | ||
|---|---|---|
| Summary | Free · 4 in-app purchase option(s) | Free · 10 in-app purchase option(s) |
| Trial | No free trial is offered for the ad-free experience; core features are free with ads. | New users can get a 7-day free trial of Premium features, which automatically renews into a paid subscription if not canceled. |
Who each app suits best
Cal Plus - AI Calorie Tracker
- Calorie & Macro Tracking — Individuals focused on precise calorie and macronutrient tracking using AI-powered food recognition and logging.
- Workout Enthusiasts — Users who want to log detailed workouts, track progress, and integrate fitness data from other platforms.
- Community Support — People seeking motivation and accountability through shared progress and meal logging in community groups.
- Budget-Conscious Users — Those who need comprehensive nutrition and fitness tracking features without a subscription, willing to view ads.
Lose It! – Calorie Counter
- Individuals focused on calorie counting — The app's primary strength is its robust calorie and food tracking system, ideal for those whose main weight loss strategy involves managing caloric intake.
- Users seeking comprehensive food logging — With multiple convenient logging methods including barcode scanning, photo recognition, and voice input, it caters to various preferences for quick and accurate meal entry.
- Those needing accountability and community — Features like community support, goal setting, and logging streaks help users stay motivated and consistent with their diet and exercise plans.
- People tracking multiple health metrics — Premium users can monitor a wide range of health data beyond just calories, including macronutrients, blood pressure, glucose, and sleep cycles.
Feature checklist
Coverage from our catalog flags. Values are editorial signals, not a guarantee of every device build.
| Feature | ||
|---|---|---|
| AI Photo logging | Yes — excellent | Yes — good |
| AI Audio logging | No | Yes — good |
| AI text logging | Yes — good | Yes — good |
| Barcode scanner | Yes | Yes |
| Apple Health | Yes — good | Yes — good |
| Macro tracking | Yes — excellent | Yes — good |
| Micronutrients | No | No |
| Water tracking | No | Yes — fair |
| Workout tracking | Yes — excellent | Yes — good |
| Fasting | No | Yes — good |
| Connect your coach | Yes — excellent | No |
| Logging accuracy | Yes — excellent | Yes — good |
Scores
Editorial model scores on our scale — distinct from star ratings in app stores.
| Criterion | ||
|---|---|---|
| Overall | 9.1 | 8.1 |
| Accuracy | 10 | 8 |
| Beginner Friendliness | 10 | 9.4 |
| Coachability | 10 | 0 |
| Ease Of Use | 10 | 9 |
| Feature Depth | 8.9 | 10 |
| Maintenance | 9.6 | 9.5 |
| Pricing Value | 9.3 | 5.2 |
| Traction | 6.3 | 10 |
| User Feedback | 9.2 | 9.1 |
Review themes
Short synthesis of what users often praise or criticize — not a substitute for reading recent reviews yourself.
Highlights users liked
Cal Plus - AI Calorie Tracker
Free access to AI features; Accurate tracking
Lose It! – Calorie Counter
Ease of use; Calorie tracking effectiveness
Common complaints
Cal Plus - AI Calorie Tracker
Presence of ads; Subscription feature clarity
Lose It! – Calorie Counter
Intrusive ads; Restrictive paywall
Bottom line
Choose Cal Plus - AI Calorie Tracker if you need Coach connection. Choose Lose It! – Calorie Counter if you need Audio logging and Water tracking.
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